Google Ads excels in digital advertising with broad reach and targeting. Use the Google Display Network for ad placement and Google Analytics for performance tracking.
Meta's Facebook and Instagram ads offer diverse options and strong targeting. Facebook suits all businesses; Instagram targets a younger, lifestyle-focused audience.
LinkedIn ads are ideal for B2B and job-related targeting, with options to refine by industry, job title, skills, and company size through its campaign manager.
TikTok Ads target younger users (18-34) with engaging, short-form content. The platform’s algorithm boosts ads that resonate quickly.
Snapchat, ideal for ages 13-34, excels with location-based ads and high engagement, with users opening the app around 40 times daily.
X (formerly Twitter) is ideal for real-time ads on live events and time-sensitive promotions with its micro-blogging format.
Pinterest is perfect for visually appealing ads on fashion, décor, and jewelry. Use inspiring images and link Shopify catalogs for easy conversions.
Microsoft Advertising, formerly Bing Ads, offers affordable search and display ads on Bing, Yahoo, and partner sites. Its OpenAI partnership aids in creating effective ad assets.